Our friends over at The Shed reached out to us to give their brand an added spring in their step.

The Shed is a hands-on afterschool program for kids and one of the core goals was to create a system that represented the brand’s core tenet “Me, We, Us” that encourages children to attend to their needs, those of others and those of the planet.

Following our update, our designs went out into the world as products and (somewhat) to our surprise, they became fan favorites of both parents and even people without kids — proof that “Me, We, Us” is a teaching moment for Shedders of all ages.