In tandem with our Nike x ACRONYM® Blazer Low Darkside Initiative Campaign, we produced an in-person event highlighting the sneaker and capsule release. The event took place in San Francisco, the home of Darkside Initiative, where we worked with partners to launch and present the story of this latest release between Nike and ACRONYM®. The result was strong sell-through, great awareness, and support from Nike and ACRONYM® co-founder, Errolson Hugh.